Remote Marketing Writer

  • Location:
    Anywhere Anywhere Anywhere Anywhere
  • Salary:
    negotiable
  • Job type:
    Full-Time
  • Posted:
    4 weeks ago
  • Category:
    Remote Copywriting Jobs
  • Deadline:
    June 8, 2020

Remote Marketing Writer

#remote #Marketing #writer

Company: Wrike

Wrike is a collaborative work management platform that unifies systems and transforms the way teams plan, manage, and complete work. The Wrike platform is the digital workplace for the enterprise and partner of choice for 18,000 organizations and 2M+ users worldwide. Our mission is to enable Operational Excellence by bringing out the best in teams and connecting work with business results.

Wrike has been recognized as one of the fastest growing companies in North America on Deloitte’s Technology Fast 500™ list for the last three years and has been named Leader in the Forrester Wave™ report for Collaborative Work Management Tools for the Enterprise in 2016 and 2018. In late 2018, Wrike joined the Vista Equity Partners’ portfolio of world-class technology companies ( https://www.wrike.com/blog/collaborating-with-vista-equity-partners/ ) to help fuel the company’s global growth.

Our US headquarters is in Downtown San Jose, California and we have several international offices, including our EMEA HQ in Dublin, Ireland, and our APAC HQ in Melbourne, Australia. Wrike has been named a “Top Workplace” by the Bay Area News Group for the last five years and has earned similar accolades from the San Diego Business Journal, San Francisco Business Times and the Silicon Valley Business Journal.

We are guided by our three core values: Grow, Execute, and Collaborate. These values help us recruit the right talent to join our rapidly expanding team of 1,000+ Wrikers around the globe. It is important to us that each and every Wriker is not only eager to challenge themselves and knows how to get work done, but is an awesome addition to our company culture. We pride ourselves on our ability to attract, retain, and promote the very best talent.

The Wrike team is currently very busy helping our clients successfully transition into efficient, productive and collaborative work from home companies! Though hiring cycles have slowed slightly due to the current COVID-19 pandemic, we are actively hiring for this position. We will be reviewing resumes and reaching out to qualified candidates to discuss updated hiring processes.

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About the Role
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We’re looking for a Marketing writer to create high-converting content to help generate demand and drive opens, clicks, conversions and ultimately pipeline and revenue. As a member of the content team, you will work very closely with the demand gen team to write, edit, and proof ALL demands generation writing including emails, conversion assets, landing page content, ad copy, SDR outreach sequences, website copy and more. We are looking for an individual that has a deep understanding of conversion rate optimization (CRO), email funnel, A/B testing best practices for email subject lines, CTAs. You will write content that will result in high-performance across all the metrics we track and will use the metrics to continually optimize the copy.

Responsibilities

  • Write, copyedit, or proof all email copy across all channels
  • Write demand gen content like eBooks, blog posts, infographics, video scripts, ad copy, landing page copy etc.
  • Have a deep understanding of the funnel across channels like email, website, paid ads, content syndication, direct mail, webinars, events and other demand gen channels
  • Copyedit content created by other team members to ensure compliance with our tone and voice and brand personality
  • Create content in simple and powerful language that is impactful and invokes an emotional response to take action
  • Expert at long-form story telling and short-form punchy copy
  • Actively engage with the channel managers to perform A.B tests, and iteratively optimize for high performance
  • Perform the research needed to develop content, take a data-driven approach by testing to validate assumptions, and optimize copy for performance and growth
  • Create all types of content from blog posts, eBooks, video scripts, web pages, sales pitch decks, sales brochures and more

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About You
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  • Bachelor’s degree in communications, journalism, writing, English or related areas
  • 5+ years of proven history creating different types of written content (samples will be required)
  • 2 years of experience writing growth or demand gen content
  • A deep understanding of CRO, A/B testing email marketing
  • A writing style that is simple, powerful and impactful
  • A good combination of B2B and B2C experience is preferable
  • A basic understanding of design thinking, user stories, and funnel-based story telling
  • Expertise with audience engagement and research
  • Experience with long and short forms of writing

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Perks & Benefits
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At Wrike, you’ll benefit from unlimited PTO, medical & dental care, commuter benefits, daily catered meals & snacks galore, team off-sites & happy hours.

Wrike is committed to creating and maintaining a diverse and inclusive space where our employees can thrive. We welcome all persons in to the Wrike family, embracing the diversity of racial and ethnic identity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, family status, disability, gender identity, Veteran status and any other protected status.

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